“Mazda Roadster RF” released on December 22, 2016 received cumulative orders of 2,385 units on January 23, 2017. “Roadster RF” has a monthly sales plan of 250 units. We have received warm support for everyone, and have received many words from many customers. Thank you very much!
The order composition ratio by grade is 17% for “S”, 61% for “VS” and 22% “RS”.
In addition, AT (automatic transmission) and MT (manual transmission) are about 50% for each transmission.
In the body color “machine gray premium metallic” is the most frequent with 48%.
This “Machine Gray Premium Metallic” realizes texture expression like iron’s solid feeling by compatibility of powerful shadow contrast and surface denseness at high level. I won the Grand Prix at Auto Colors Award 2016.
Next, “Soul Red Premium Metallic” is 20%, and about 70% of the body color which adopted painting technique “Takumi coat TAKUMINURI” which makes the beauty of design of the soul design stand out with higher texture is about 70%.
In the interior, the seat color of Auburn (reddish brown) using fine nappa leather set to “VS” is popular. “Roadster RF” has been chosen by a wide range of customers from 20’s to 60’s and over.
Also, from customers, we received opinions from customers such as “good both style when opening and closing”, “charm that sacrificing style and luggage compartment space is not expected”, “expecting fun cars from now on” We do. Thank you very much for having given us a lot of sympathy for the design proposed by “Roadster RF” and Mazda’s continued with challenges.
“Roadster RF” adopts the “fast back” style which features a gently sloping line from the roof to the rear end of the vehicle as it is, while keeping the feeling “close to the pleasures of the open car” aimed at the predecessor model.
It is a 2-seater lightweight open sports car that challenged to deliver new value to a wider range of customers as a retractable hard top model that adopted an electric retractable roof.
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